design statements
1.Melbourne function & gallery space
Unit 3 and 4 Visual Communication Design
SAT Folio and final presentations
The client, originating from Copenhagen, Denmark, wants to infuse Melbourne with the cosy yet elegant ambiance of Danish contemporary spaces. Having previously managed a gallery featuring acclaimed artists installations, the client further envisions a Melbourne venue where the art exhibition will gravitate towards a more relaxed feel, complemented by wine, cocktails, and small bites, encouraging conversation and socialisation between users within the space.
Communication Need 1: The re-development of a building in Fitzroy where the space will act as a blank canvas to foster the work of various artists.
Communication Need 2: A visual identity that is associated with the space alone, that will act as promotional material for the artist’s instillations in the space.