visual communication design

vinjer hua

Brief 

The client

My client is Mr. James Lee, who is the Head of Lee marketing Industry of Game Design and Promotions. The main venue is situated in the city of Melbourne Australia, yet Mr. Lee and his small team tend to travel internationally to gaming conventions. The company has won many awards, and regularly offers newly released and discounted games as well as promoting merchandise associated with the games. The most popular form of merchandise includes posters and art based off the games. To prepare for the 2021 Chinese New Year festivity, Mr. Lee has enlisted the help of his lead designer and old friend, Mr. Hua, to design characters and posters related to the zodiac theme to promote his business.

Presentation 1

The first communication need of my client has is to design a set of limited-edition Chinese Zodiac Characters that will be released in response to the 2021 Chinese New Year celebration.

Presentation 2

The second communication need my client has is to design a poster advertising the 2021 Chinese New Year celebration.

folio

selected pages

cards and packaging

presentation 1

festival poster

presentation 2


 

unit 3 practical work

juicer: 2d concept drawing

unit 3 practical work

viewing platform: site plan

unit 3 practical work

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