visual communication design

monica veljanovski

Brief 

The client

Dandelion Cookies are a biscuit company who specialise in making butter cookies. They create a range of differently shaped and flavoured butter cookies, using an old family recipe. They are located in Bitola, North Macedonia, which is a small country in Europe’s South East, founded in 1990 by a father and daughter duo. The co-founders of Dandelion Cookies both grew up in a village in their countries south and baked their products from home. They began by selling their cookies to their local bakery and then gradually were able grown their business to what it is today. Dandelion Cookies has become a well-known company over the years and are currently celebrating their 30 year anniversary. They are known throughout Europe; however, they are beginning to sell their products in Australia to gain a wider customer base.

Presentation 1

Dandelion Cookies have had the same design for their logo for the past 30 years. They require a new direction for their branding which also includes an updated logo.

Presentation 2

Dandelion Cookies have had the same design for their cookie companies packaging for the past 30 years. As it is their 30 year anniversary, they will like a new look for their business, including a new design for their biscuits packaging. They have asked for their new design to be innovative and creative and want lots of bright colours incorporated within the design.