visual communication design

samuel moschatos

Brief 

The client

SUBARI is a fashion label that aims to build a bridge between the gap of luxury and affordability. They are a new entrant into the fashion industry and are located in Melbourne. They require a new flagship store which sets them apart from the current competitors located in Melbourne’s CBD. They aim to set a benchmark for store designs in the Melbourne fashion scene, not only attempting to attract greater customers to purchase goods, but for the customers to appreciate the space and detail of the store.

Presentation 1

The client requires a concept for their new flagship store. They need an understanding of a floorplan and exterior design

Presentation 2

Once the store design is underway, the client has requested a log and visual identity to assist in branding and marketing the stores concept.

folio

selected pages

concept for flagship fashion store

presentation 1

logo and branding

presentation 2


 

unit 3 practical work

juicer: 2d concept drawing

unit 3 practical work

juicer: presentation board

unit 3 practical work

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